Strategic Merchandising

Merchandising that builds culture, not just awareness

Your brand's public store: where premium products become symbols of belonging. For those who understand that branding is an investment in connection, not an expense on giveaways.

From concept to delivery: premium curation, audited quality, flawless logistics. All with automatic invoicing, tax compliance, and 3-5 day deliveries nationwide. Because your brand deserves operations that match your positioning.

350+ brands trust Glim

Cultural Transformation

From fans to ambassadors

Your public store isn't a sales channel β€” it's a space for community building. Every customer who chooses to wear your brand is declaring belonging.

  • Premium curation: products that reflect your values, not generic stock.
  • Audited quality: 98% first-time-right approval rate on designs.
  • Invisible operation: you shine, Glim handles the complexity.
  • Measurable ROI: real-time advocacy and cultural impact metrics.

10 days

from concept to go-live

30K+

active ambassadors

98%

design approval

3-5 days

nationwide delivery

Why does your brand need its own store?

The answer lies in the connection between digital and physical

Digital Brand Needs Physical

Your brand exists digitally. But fans want to take identity into the real world β€” wear it, use it, display it. Without a store, you miss this connection opportunity.

Pent-Up Fan Demand

They ask: "Where can I buy the t-shirt?". And you don't have a structured answer. Every request becomes a manual ticket, different supplier, inconsistent quality.

Unexplored Opportunity

Without a store, you lose revenue + organic advocacy. With a store, you turn fans into OOH media β€” each t-shirt worn = 3,000+ impressions/year.

What is a Brand Store?

A white-label e-commerce platform where fans, customers and partners buy your brand's official products. You define visual identity, catalog and prices. Glim handles applied design, premium production, payments, shipping and support β€” all invisible to you, perfect for the end customer.

100% Your Brand

Custom domain (store.yourbrand.com), total visual identity, zero Glim branding. Your store, your brand, your rules.

Living Catalog

Applicable design, continuous curation, seasonal launches, limited products. Always fresh, always relevant.

Full-Stack Operation

Payment (bank transfer, card, invoice), on-demand production, nationwide shipping, support. All managed by Glim.

Revenue & Analytics

Sales dashboard, margins, top products, NPS and brand reach data. Data-driven decisions.

See real stores operated by Glim

Portfolio Item 1

Tech Startup

Community merch store

Portfolio Item 2

Fintech Brand

Premium products for clients

Portfolio Item 3

Education Platform

Limited drops for events

From operational chaos to brand advocacy machine

Real transformation stories

BEFORE

Fans asked for merch on Instagram

"We received 50+ DMs per week asking for products. Without a store, we lost sales and advocacy. We tried doing it manually but it didn't scale."

β€” Tech startup, 200 employees

AFTER

R$200k/year and 10k+ ambassadors

"With a white-label store, we made R$200k in the first year and gained 10,000+ organic ambassadors. Each customer becomes a walking billboard."

10K+

brand ambassadors

R$200k

annual revenue

BEFORE

Suppliers couldn't deliver premium quality

"We wanted to sell merch to the public but traditional suppliers didn't understand the importance of quality. Crooked logo, wrong color, bad fabric."

β€” Fintech, 500 employees

AFTER

40 SKUs with impeccable design. NPS 87

"Glim curated a catalog of 40 SKUs with impeccable design. 3D mockups before producing. Store NPS: 87. Repeat purchase rate: 95%."

40

curated SKUs

87

NPS score

BEFORE

Manual drops didn't scale

"Community wanted limited merch (drops). Manual operation: Google Forms + spreadsheet + multiple suppliers. Didn't scale, lost sales."

β€” Education platform, 1,000 students

AFTER

1,500 units in 48h with zero manual effort

"Automated drops via store. We launched a limited collection: 1,500 units sold in 48h. Zero manual work. Glim produced and shipped everything."

1.5K

units in 48h

0h

manual work

18 ways to use your brand store

From monetization to community building

Sell official merch to your community

Monetize your brand selling premium products with no idle stock.

Premium gifts as upsell

Offer exclusive products in the purchase or post-sale journey.

Limited drops for events

Launch exclusive collections for conferences, meetups and launches.

Co-branded stores with partners

Operate shared stores with channel partners and events.

Monetize brand with 40-60% margins

Generate recurring revenue with high-margin products.

Loyalty and rewards program

Exclusive products for VIP clients and premium members.

How it works: from idea to live store in 10 days

Turnkey process for fast launch

1

Consultation & Curation

Days 1-3: Identity workshop, catalog definition (40-100 SKUs) and applied product mockups.

2

White-Label Setup

Days 4-6: Visual identity application, custom domain (store.yourbrand.com) and payment configuration.

3

Pilot Production

Days 7-9: Sample production, quality and color approval, final catalog adjustments.

4

Go-Live & Operation

Day 10+: Official launch. Glim operates production, shipping, support and analytics. You focus on marketing.

Ready in 10 business days

White-label platform with full control

Enterprise technology without operational complexity

Brand Control

  • Custom domain

    store.yourbrand.com or main site subdomain

  • Total visual identity

    Colors, fonts, custom layouts

  • Proprietary catalog

    Exclusively yours, not shared

  • Price and margin control

    You define markup and pricing strategy

  • Design approvals

    3D mockups before each production

Customer Experience

  • Optimized checkout

    1 click, maximized conversion

  • Payments

    Bank transfer, card, invoice - national gateways

  • Real-time tracking

    Automatic email updates

  • Dedicated support

    Via Glim, with your brand

  • Average NPS: 82

    Satisfaction benchmark

Operations & Analytics

  • Sales dashboard

    Revenue, margins, top products

  • Inventory reports

    Smart on-demand replenishment

  • Brand reach analytics

    Estimated impressions, geography

  • CRM/ERP integration

    Webhooks and RESTful APIs

  • Data export

    CSV, Excel, API access

100% Brazilian operation: from production to delivery

Cultural advantage, local production, nationwide logistics

Local Production

  • Partnerships with certified national premium suppliers
  • Hands-on quality control at every stage
  • Speed: 3-5 days vs 45-60 days imported
  • Sustainability: fewer emissions, more local jobs

Applicable Design

  • We understand Brazilian fabrics, surfaces and techniques
  • Product curation that works in tropical climate
  • Premium aesthetics adapted to local taste
  • Brazilians creating for Brazilians

National Logistics

  • Deliveries across Brazil with 3-5 day SLA
  • Multiple carriers (cost optimization)
  • Postal service + private carrier tracking
  • Zero international complications

Brazilian competitive advantage

Local production + cultural expertise + national compliance = speed and quality impossible for international players

Premium quality in every detail

Rigorous design + impeccable production = protected brand

Applied Design

Technical rigor before production

  • Applicable product curation

    We select only surfaces that accept logos with professional quality

  • Scale and contrast testing

    3D mockups to validate legibility before producing

  • Mandatory approval

    If not approved, it's not produced. Zero negative surprises.

  • Fidelity guarantee

    98% first-time-right approval

"We test every logo at real scale before producing. If the application doesn't honor your identity, we refuse the product." β€” Glim Design Team

Premium Production

Certified suppliers and rigorous QA

  • Professional techniques

    Screen printing, embroidery, sublimation, laser - we choose the best for each surface

  • Certified suppliers

    ISO, OEKO-TEX, periodic audits

  • Color control

    Pantone matching, durability testing

  • QA on 100% of pieces

    Final inspection before shipping, durability guarantee

98%

1st time approval

100%

QA on pieces

Metrics that matter to brand leadership

Real-time dashboard with brand impact KPIs

Sales & Revenue

  • • Monthly revenue
  • • Average ticket
  • • Top 10 products
  • • Margin by category

Brand Reach

  • • Units sold
  • • Estimated impressions
  • • Customer geography
  • • Advocacy score

Customer Satisfaction

  • • Store NPS
  • • Repeat purchase rate
  • • Average review rating
  • • Average delivery time

Operational Health

  • • SLA met (95%+)
  • • Return rate (<2%)
  • • Available stock
  • • Support response time

Interactive dashboard with export

All data in real-time with customizable visualizations. Export reports in PDF, Excel or via API to integrate with your BI tools.

PDF
Excel
API

Dashboard Preview Mockup

What brand leaders say about Glim

Testimonials from CMOs, Brand Directors and Marketing Heads

"We launched a merch store in 10 days. Result: R$180k in revenue in the first year and 8k fans became brand ambassadors. Glim transformed our identity into a product of desire."

Maria Silva

CMO @ TechCorp

R$180k

annual revenue

8k

ambassadors

"We tried 3 suppliers and there was always a problem: crooked logo, wrong color, late delivery. Glim is the first that understands merchandising is an extension of our brand experience."

JoΓ£o Santos

Head of Marketing @ Fintech

100%

brand guideline

0

issues in 6 months

"I saved 12 hours/week I used to spend coordinating suppliers. Now I use that time to think about brand strategy β€” and Glim handles execution perfectly."

Ana Costa

Marketing Manager @ Consulting

80%

time savings

60%

cost reduction

Security and compliance for enterprise brands

Banking-level certifications and protections

LGPD Compliant

  • Privacy by design
  • Traceable consent
  • Data in Brazil
  • Access auditing

PCI-DSS

  • Encrypted payments
  • Card tokenization
  • Certified gateway
  • Zero CVV storage

Fiscal Compliance

  • Automatic invoicing
  • Multi-entity support
  • Correct taxes per state
  • Accounting integration

SLA & Support

  • 99.9% uptime
  • Support in Portuguese
  • Response time <2h
  • Dedicated support

FAQ: Frequently asked questions about brand stores

What's the difference between a public brand store and an internal corporate store?

A public brand store targets fans, clients and external partners who buy your brand's products (like a merchandise store). An internal corporate store focuses on employees, with SSO access control and operational kits. Both use Glim's same white-label platform, but with different audiences and objectives.

How much does it cost to create a brand store?

The investment includes white-label store setup, catalog curation, payment integration and logistics operation. The model is recurring: one-time setup fee + monthly operation based on sales volume. Contact us for a personalized proposal based on your needs.

How long does it take to launch a brand store?

The complete process takes 10 business days: consultation and curation (3 days), white-label setup (3 days), pilot production (3 days) and go-live (1 day). Glim operates everything after launch: production, payments, shipping and support.

Can I use my own domain?

Yes. The solution is 100% white-label with your own domain (e.g., store.yourbrand.com). Glim doesn't appear anywhere β€” it's entirely your brand, from logo to colors and fonts. You can also use a subdomain of your main site.

Do I need to keep idle stock?

No. Production is on-demand: customers buy, Glim produces and ships. Zero capital in stock, zero waste. You can have strategic stock for high-turnover products, but it's not required.

How to ensure premium product quality?

Our curation focuses on premium products: certified fabrics, impeccable finishes and logo application with durability tests. We create 3D mockups before production and QA on 100% of pieces. First-time-right approval rate of 98%.

Can I do limited drops or seasonal collections?

Yes. The platform supports scheduled launches, limited products with counters, pre-sales and temporary collections. Ideal for creating urgency and engagement. You set the rules, Glim executes.

How does co-branding with partners work?

You can create co-branded collections with partners, events or causes. The platform allows multiple stores (one per partner) or segmented catalogs within the same store. Full control of branding, approvals and billing.

Ready to transform fans into ambassadors?

Talk to our brand strategy team and discover how to create your store in 10 days.